Our Story

Every beautiful journey begins with a dream.

Amayrah Perfumes was born from a simple belief, that a fragrance is more than just a scent. It is a memory, an emotion, a signature, and sometimes, a reminder of who we are and how far we have come.

Founded by Abu Zaid (Ashraf), Amayrah Perfumes began with a vision to create fragrances that feel timeless, elegant, and deeply personal. The name Amayrah carries a special meaning and represents something close to his heart. A reminder that the most meaningful creations often begin with love, purpose, and a dream.

The journey was not built overnight. There were challenges, uncertainties, and moments when giving up would have been easier. But every challenge became a lesson, every setback became motivation, and every small step became part of a bigger dream.

“Every dream begins with a single step—the moment we choose to believe and begin.”

Amayrah Perfumes is not just about creating a fragrance. It is about creating a feeling. A memory. A signature. A story worth remembering.

From our dream to your journey — wear your story. Leave your mark.

Amayrah Perfumes — Where Every Scent Tells a Story.

Bespoke Amayrah perfume
The Founder

Abu Zaid (Ashraf)

By profession, Abu Zaid is a Cybersecurity Expert at Genpact — a career built on precision, trust and protecting what matters. Yet beyond the world of firewalls and code, he carried a quiet love for fragrance: the way a single drop of attar can bring back a moment, a person, or a dream.

Amayrah Perfumes is where that discipline meets devotion. The same attention he gives to safeguarding systems he gives to sourcing every oil, inspecting every bottle, and building a house where every scent tells a story.

“I believe luxury is not a price tag — it is the feeling someone gets when they wear something made with purpose, patience and heart.”

Discover Your Signature Fragrance
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Our Mission

To place genuinely premium fragrance — real oud, real absolutes, real longevity — in the hands of every Indian household, starting at just ₹150.

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Our Vision

To become India’s most trusted luxury fragrance house, recognised internationally for craftsmanship, integrity and unforgettable gifting.

Why Customers Trust Us

Our Values

Four commitments we refuse to compromise on, order after order.

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Premium Ingredients

French absolutes, Cambodian oud and Indian florals — never synthetic shortcuts.

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Luxury Packaging

Magnetic noir boxes, gold foiling and velvet pouches on every single order.

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Customer Satisfaction

Personal fragrance consultation over WhatsApp before you spend a rupee.

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Honest Pricing

Boutique quality from ₹150 because luxury should not require a markup story.

12000+
Happy Customers
60+
Signature Blends
8yrs
Fragrance Craft
99%
Repeat Buyers